Primark is everyone’s guilty pleasure. From the incredibly affordable fashion to the surprisingly decent homeware, there’s no denying that it’s great for those shopping on a budget.
If you’re lucky enough to live near a Primark, shopping there won’t be an issue for you but for many, heading to the shops can feel like a mission – especially now we have online shopping.
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We shop online more than ever before. During the pandemic in 2020, 87% of Internet users in the UK shopped online and across the pond, 25% of Americans shop online at least once per month.
Primark famously doesn’t sell online, but news recently dropped that after the devastating impacts of the pandemic, the brand were changing things up.
So can you shop Primark online yet? Here’s what we know.
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Does Primark have an online store in the UK?
It was recently announced that Primark was planning to trial Click & Collect in the UK, offering 2,000 products to shoppers online to increase the selection for those who live near smaller stores.
This will be offered at two dozen stores across the country towards the end of the year.
A spokesperson said: “Our average-size stores are only able to stock a limited range and for these customers the number of options available to them will broadly double, increasing even more for customers of our small stores.
“This trial will enable us to provide more fashion, licence and lifestyle products to more customers and more often.”
Primark also recently launched a new website, which allows shoppers to check stock levels at each store. Traffic increased to the site by 60% following the launch.
Sadly you can’t actually buy from Primark online, as it doesn’t have an online store. You can however find a selection of Primark pieces on Amazon, including homeware, womenswear and childrenswear.
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Why does Primark not sell online?
Despite the devastating impact that not selling online had on the business during the pandemic, Primark still continues to avoid e-commerce.
Regarding their new website, Primark chief executive Paul Marchant said: “We know our customers love the experience of shopping with Primark and the surprises they pick up when they come into our stores – it’s what makes Primark special.
“However, we know that they also want to browse the latest collections online and be able to check availability, which is what our new website makes possible for the first time.
“This new website and new features mark a significant step forward for our business and represent a shift in the role of digital at Primark.
“The new site also gives us a great opportunity to reach a whole new set of customers, enabling us to showcase the great range of products we offer when they’re browsing online to help tempt them into our stores.”
Can you get Primark delivered?
As things stand, Primark don’t deliver or accept returns via post.
Does Primark do click and collect?
Not yet, but the new trial will arrive towards the end of the year.
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Why you shouldn’t buy from Primark?
We’re not here to tell people what they should or shouldn’t do.
However if you’re passionate about sustainability, choosing garments that are made to last might be a better bet. Primark offers fast fashion garments, created with a mindset that fashion is disposable.
Read more about Primark’s ethics and sustainability here.
Why is Primark so cheap?
According to Primark, it’s so cheap because the brand sells a lot, enabling them to “create savings by buying in bulk”.
The brand also says they save on advertising and avoid using expensive hangers, tags and labels.
Does ASOS sell Primark?
Sadly ASOS doesn’t sell Primark, but you can find many Primark pieces on ASOS Marketplace, the retailer’s vintage section.