Designer Sample Sales London 2024 – The Best Sales This March
Including Aspinal of London, Erdem, Victoria Beckham & more.
Looking for the best sample sales in London? You’ve come to the right place. If you live in London, you’re lucky enough to have countless designer sample sales at your fingertips, at brands like Erdem and Aspinal of London. Sample sales offer a chance to get designer items at a mere fraction of their original cost. As the name suggests, the items on sale are previous press or design samples from the designers in question, so they can’t be sold for full price (nor can they be returned most of the time).
This type of sale is typically the fashion industry’s trick to sell off excess stock, prototypes, or end-of-season items. The excitement around London’s sample sales stems from the thrill of unearthing hidden gems from designers, high street brands and independent labels. Shoppers eagerly queue up, often well before the doors open, in anticipation of snagging their desired items at unbelievable discounts. For those fortunate enough to reside in London, attending sample sales is a breeze. However, even if you’re not nearby, there are also plenty of monthly online sample sales to explore that I’m listing too. We’re updating this article regularly, so check back soon for more sample sales you need to know about.
Here are the sample sales happening this September that you need to know about. Next, check out these beautiful high street dresses that look like they’re from The Vampire’s Wife.
Wear next may earn commission if you click a link from one of our articles on to a retail website. Read more about how we choose our products.
London Sample Sales: March 2024
Stine Goya
Stine Goya is hosting its first ever London sample sale in March 2024. Shop up to 80% off previous collections and exclusive samples, including ready-to-wear, shoes and accessories in all sizes.
WHEN: 1st – 3rd March 2024 (various opening times)
WHERE: Dalston Pier Studio, 2A John Campbell Road, London, N16 8JZ
BOOKING REQUIRED? Yes. Book your tickets on Eventbrite.
Bonpoint
Get up to 70% off childrenswear and accessories from Bonpoint during this two-day sample sale held at Showcase on Regent Street.
WHEN: 4th – 5th March 2024 (various opening times)
WHERE: Showcase, 12 Regent Street, St. James’s, London, SW1Y 4PE
VITAL DETAILS: No refunds or exchanges. All items sold as seen. Entrance fee of £2 on card. No cash. All major cards accepted. Last entry is 30 minutes before closing. All coats/bags to be checked into the cloakroom on arrival
BOOKING REQUIRED? You must have a valid ticket to attend. Book here.
Erdem
Get up to 90% off womenswear and menswear ready-to-wear fashion at the Erdem archive sale. You can expect one-off samples and pieces from seasons spanning from AW15 to PS23.
WHEN: 6th March 2024, 08:00 – 20:00
WHERE: The Music Room Mayfair, 58 Davies Street, 1st Floor, London, W1K 5JF
VITAL DETAILS: No refunds or exchanges. All items sold as seen. Free entry. Cash and all major cards accepted.
BOOKING REQUIRED? Free entry.
Matches Fashion
Get up to 80% off womenswear, menswear, bags, shoes and accessories in Matches Fashion’s sample sale at The BOX. Designer labels like Jacquemus, Jil sander, Mach & Mach, Nodaleto, Roksanda, self-portrait and Toteme will be available.
WHEN: 6th – 10th March, 2024 (various opening times)
WHERE: The BOX, 4-6 Ram Place, (Off Chatham Place), London, E9 6LT
VITAL DETAILS: No refunds or exchanges. All items sold as seen. Cash and all major cards accepted. Last entry is 30 minutes before closing. All coats/bags to be checked into the cloakroom on arrival
BOOKING REQUIRED? Tickets are available for the first day and are available to book here. The rest of the sale is for walk-ins only. Free entry.
Needle & Thread
Get up to 70% off womenswear, childrenswear and accessories at the Needle & Thread three-day sample sale, held at Showcase on Regent Street.
WHEN: 7th – 9th March 2024 (various opening times)
WHERE: Showcase, 12 Regent Street, St. James’s, London, SW1Y 4PE
VITAL DETAILS: No refunds or exchanges. All items sold as seen. Entrance fee of £2 on card. No cash. All major cards accepted. Last entry is 30 minutes before closing. All coats/bags to be checked into the cloakroom on arrival
BOOKING REQUIRED? You must have a valid ticket to attend. Book here.
A.P.C.
Shop womenswear, menswear, footwear, accessories and homeware at the two-day A.P.C. sample sale, taking place at London’s Music Room.
WHEN: 8th – 9th March 2024 (various opening times)
WHERE: The Music Room Mayfair, 58 Davies Street, 1st Floor, London, W1K 5JF
VITAL DETAILS: No refunds or exchanges. All items sold as seen. No cash. All major cards accepted. Last entry is 30 minutes before closing.
BOOKING REQUIRED? No. Free entry.
L.K. Bennett
Get up to 80% off womenswear, shoes, bags and accessories at the L.K. Bennett sample sale, hosted by Showcase.co.
WHEN: 8th – 10th March 2024 (various opening times)
WHERE: Showcase, Outlet Shopping at The O2, London, SE10 0DX
VITAL DETAILS: No refunds or exchanges. All items sold as seen. Entrance fee of £2. No cash, All major cards accepted. Last entry is 30 minutes before closing. All coats/bags to be checked into the cloakroom on arrival.
BOOKING REQUIRED? Yes, you must have a valid ticket to enter this event. £2 entry fee. Book a ticket here.
Aspinal of London
Get up to 80% off leather bags and accessories by Aspinal of London at the Showcase Regent Street store.
WHEN: 13th – 14th March 2024 (various opening times)
WHERE: Showcase, 12 Regent Street, St. James’s, London, SW1Y 4PE
VITAL DETAILS: No refunds or exchanges. All items sold as seen. Entrance fee of £2, donated to the Bee Foundation. Cash and all major cards accepted. Last entry is 30 minutes before closing. All coats/bags to be checked into the cloakroom on arrival.
BOOKING REQUIRED? You must have a valid ticket to attend. Book here.
READ MORE: Brands Like Damson Madder – 5 Similar Labels You’ll Love
Harvey Nichols
Shop pieces from brands like Bottega Veneta, Celine, GANNI, Loewe, Saint Laurent, The Row, Valentino and more at Harvey Nichols’ London sample sale, where you’ll find ready-to-wear womenswear, menswear, leather goods, shoes, jewellery and accessories.
WHEN: 13th – 16th March 2024 (various opening times)
WHERE: Arlettie, 13-14 Margaret Street, London, W1W 8RN
BOOKING REQUIRED? You must have a valid invite from Arlettie to attend. Once you sign up as a member, you’ll receive this via email.
Jigsaw
Shop archive Jigsaw clothing and Penelope Chilvers footwear at up to 80% off.
WHEN: 15th March 2024, 08:30 – 18:00
WHERE: Chelsea Old Town Hall, King’s Road, London, SW3 5EE
BOOKING REQUIRED? No. Free entry.
HURR
Rental platform HURR is holding their final London sample sale, where you’ll find pieces from The Vampire’s Wife, GANNI and much more, with up to 80% off.
WHEN: 21st – 23rd March 2024, 10:00 – 17:00
WHERE: Avro House, Nine Elms, London, SW8 4AS
BOOKING REQUIRED? Yes. £5 entry. Book your ticket.
Sophia Webster
Get up to 85% off Sophia Webster’s iconic women’s and kids shoes, as well as handbags during this three-day sample sale.
WHEN: 15th March – 17th March 2024 (various opening times)
WHERE: The BOX, 4-6 Ram Place, (Off Chatham Place), London, E9 6LT
VITAL DETAILS: No refunds or exchanges. All items sold as seen. Free entry. Cash and all major cards accepted. Last entry is 30 minutes before closing. All coats/bags to be checked into the cloakroom on arrival.
BOOKING REQUIRED? Tickets are available for the first day and are available to book here. The rest of the sale is for walk-ins only. Free entry.
Paul Smith
Shop discounted ready-to-wear, shoes and accessories for women and men during this three-day Paul Smith sample sale.
WHEN: 20th – 23rd March 2024 (various opening times)
WHERE: Arlettie, 13-14 Margaret Street, London, W1W 8R
BOOKING REQUIRED? You must have a valid invite from Arlettie to attend. Once you sign up as a member, you’ll receive this via email.
Victoria Beckham
Shop discounted ready-to-wear, leather goods and accessories for women during this three-day Victoria Beckham sample sale.
WHEN: 26th – 28th March 2024 (various opening times)
WHERE: Arlettie, 13-14 Margaret Street, London, W1W 8R
BOOKING REQUIRED? You must have a valid invite from Arlettie to attend. Once you sign up as a member, you’ll receive this via email.
BYFAR
Shop discounted leather goods and footwear for women during this three-day BYFAR sample sale.
WHEN: 26th – 28th March 2024 (various opening times)
WHERE: Arlettie, 13-14 Margaret Street, London, W1W 8R
BOOKING REQUIRED? You must have a valid invite from Arlettie to attend. Once you sign up as a member, you’ll receive this via email.
Online sample sales: March 2024
Phase Eight
Shop discounted Phase Eight only during this four-day sample sale, kicking off on the morning of 17th March. To avoid disappointment, it’s recommended that you set up your address and payment details early on Chicmi.
WHEN: 17th – 21st March 2024, starting at 10am
WHERE: Chicmi Online
VITAL DETAILS: Shipping to UK addresses only.
BOOKING REQUIRED? No. Chicmi Pro members can shop one hour early.
Leave a Reply