Last Updated on July 4, 2023
I’m a big fan of ASOS, no doubt about it. They’ve got some seriously cool and affordable pieces, but let’s not forget there’s a whole world of amazing fashion brands out there.
I get it, if ASOS consistently hits the mark for you, why fix what ain’t broken? But trust me, it’s always good to keep your options open. You might just that perfect piece that you never knew you needed, and it also stops you from looking like a walking catalogue.
Even when it comes to basic wardrobe essentials like jeans or even summer sandals, each brand offers its own unique style.
If you’re open to trying new brands and diversifying your wardrobe, here are five brands that I adore as much as ASOS. Go on, give them a chance…
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Zara
Known for its ultra-chic and fashion-forward pieces, Zara has become a global fashion powerhouse.
With its finger on the pulse of the latest trends, the Inditex brand consistently delivers stylish and contemporary designs for affordable prices.
Linen palazzo trousers, £49.99 – buy now
Beaded bucket bag with rhinestones, £35.99 – buy now
Flat strappy slider sandals, £29.99 – buy now
Check out more Zara footwear: 12 Pairs of Flat Sandals From Zara That Will Keep You on Your Feet All Day
H&M
Chances are you’re well-acquainted with H&M, but if you haven’t paid them a visit recently, why not?
The brand has something for everyone, including plus sizes, menswear, kids clothing and even homeware. Plus, they often do collaborations with esteemed designers and have limited edition collections like H&M Studio and Innovation Stories collections.
TLDR: H&M is never short of forward-thinking fashion pieces that are anything but boring.
Wrap dress in Black & Ombre, £17.99 – buy now
Round sunglasses in Pink, £9.99 – buy now
Handmade straw shopper in Beige, £39.99 – buy now
Revolve
Revolve is a fashion retailer that offers a wide range of clothing and accessories, much like ASOS.
Both ASOS and Revolve are known for their extensive selection of brands and styles, with ASOS’ focus very much on the high street.
Revolve stocks both affordable and luxury labels, like Cult Gaia, Frankies Bikinis, For Love & Lemons and Ulla Johnson.
Loryn Ember Mini Dress by Alice + Olivia, £591 – buy now
Puzzle Mini Skirt by Amanda Uprichard, £171 – buy now
Andrea Cardigan by 525, £148 – buy now
& Other Stories
& Other Stories offers a curated selection of wardrobe essentials with a touch of elegance.
This brand is perfect for those looking for sophisticated staples that can seamlessly transition from day to night, allowing you to build a timeless and versatile wardrobe.
Twist-Front Bustier Dress, £120 – buy now
Crescent Leather Bag, £135 – buy now
Belted Short Sleeve Jumpsuit, £120 – buy now
See more & Other Stories dresses to buy: Hands Down, These Are the Best Summer Dresses From & Other Stories
Boohoo
Boohoo is known as one of the biggest – if not the biggest – fast fashion brands out there.
If you’re looking for a huge variety of options, you’ll find it at Boohoo. New pieces drop pretty much every day, and their sales are very generous too.
Linen Look Pleat Front Wide Leg Tailored Trousers, £18.75 – buy now
Metallic Split Front Midi Skirt, £18.75 – buy now
Contrast Stitch Faux Leather Western Cowboy Boots, £28.50 – buy now
