Last Updated on October 28, 2021
It’s no secret that Black Friday is one of the biggest sale events of the year.
It’s always hotly-anticipated because a lot of our favourite brands slash sizeable amounts off many of their offerings, so it’s a great chance to save some money not only on Christmas shopping, but your winter wardrobe too.
READ MORE: Which Fashion Brands Don’t Take Part in Black Friday?
Some brands are known to offer discounts up to 70% off – but then there’s reports of brands raising their prices before the sales start, meaning you could be being tricked into thinking you’re getting a better deal than you are.

So are things really cheaper on Black Friday? Here, we answer the common question once and for all.
I was curious to see if waiting for the shopping holiday is worth it, and here’s what I found.
Are things really cheaper on Black Friday?
It’s hard to give a definitive answer to this question — but only because I found different ones. While some brands do put their items on sale during the holiday, there are sadly those that are deceiving.
In a report about last year’s shopping event, the BBC found that ‘most Black Friday products were the same price or cheaper beforehand.’ They also warned to be cautious of deals that look too good to be true because these may very well be.
But again, not all brands are deceitful. You may need to do research on your favourite brands and make sure you have the things you’re eyeing on wishlists to see whether or not their prices will go down come Black Friday.
The best way to do this is to be organised about your Black Friday shopping. Start noting down the pieces you’ve got your eye on and how much they cost right now.
This way, you won’t find yourself getting overwhelmed and spending more than you should when the sales come – but you’ll also put yourself in a better position to prevent being tricked into buying items that aren’t even discounted.
READ MORE: Everything You Need to Know About the H&M Black Friday Sale in 2021

Is Black Friday or Cyber Monday better for getting good deals?
If you’ve been thinking twice about participating in Black Friday sales, you may want to consider waiting for Cyber Monday itself. That’s the Monday after Black Friday, when online sales explode.
The shopping event is reportedly better than Black Friday in terms of scoring items you want to get as gifts. If you’re looking for big-ticket items at bargain prices though, it’s still best to do your shopping on Black Friday.
So it really depends on what you need to shop for and where you’re shopping.