If you’ve not been into H&M lately, let me be the one to tell you this: the brand’s dresses for this season are something else.
H&M is a favourite amongst many for its super-affordable yet super-chic pieces. While it’s been called out time and time again for its fast fashion business model and greenwashing practises, there’s no doubt that it’s saved us many times from burning a hole in our pocket when shopping for new items.
If you’re looking to be a bit more conscious about your purchases this season, I think H&M dresses are still a great place to start. Yes, it’s a fast fashion brand, but with proper care, these dresses will last you for a very long time.
They might be stylish now, but they’re also timeless. You can’t go wrong with florals, leopard print or fuchsia pink.
For autumn winter 2021, we’re looking to include more colourful pieces to our wardrobes, as well as those with textures, prints and patterns.
To put it simply, we’re going all out this season. I’m sure you’ll agree that it’s high time we amp up our dressing up efforts too.
After months of wearing mostly loungewear and not being able to fully enjoy the style offerings of last winter, we’re all ready to experiment and express ourselves.
One thing that didn’t change for me though, is wanting to dress up without burning a hole in my pocket, so I’m really glad that the new H&M dresses are ticking all the boxes for me.
There’s a printed chiffon maxi dress that looks comfortable yet elegant enough to be worn to a wedding. There’s also a printed Lyocell dress that can carry me from day to night.
Curious to see what else is in store for us? Here are my favourite H&M dresses at the moment.
Knitted Dress, £34.99 – buy now
Tie-belt Dress, £34.99, H&M – buy now
Flounce-trimmed Dress, £34.99 – buy now
Ankle-Length Lyocell Dress, £39.99 – buy now
A-line Dress, £19.99 – buy now
Chiffon Maxi Dress, £34.99 – buy now
Chiffon Maxi Dress Cerise, £34.99 – buy now
Shirt Dress, £17.99 – buy now
Jacquard-Weave Shirt Dress, £19.99 – buy now
Draped Off-the-Shoulder Dress, £34.99 – buy now
Rib-Knit Dress, £17.99 – buy now