Wear Next.

Love Zara? You’ll Love These Brands Just As Much

I'm so excited about them.

We all love Zara, but while I’d happily shop exclusively from them if I could, I often find myself walking past women in the street wearing the exact same item as me.

I’m not proud, but sometimes it can feel a little disheartening – not to mention embarrassing, if it’s at a party or event.

READ MORE: Zara’s Secret Sophisticated Sister Brand Has Some of the Best Dresses on the High Street

Obviously the best thing to do is embrace your matching looks and make a joke out of it, but it’s perhaps an even better idea to find some other stores to add to your roster if you want to avoid it happening.

Jumper from Kitri Studio

Sometimes it feels like there aren’t any other brands like Zara, but really all you have to do is look. I’ve found so many brilliant places to find new season staples that are just as stylish as the high street store, but that little bit more unique and dare I say it, better quality.

From independent brands KITRI to Inditex-owned names like Massimo Dutti, here are 12 brands like Zara you need to get to know.

Wear Next may receive a small commission if you click a link from one of our articles onto a retail website and make a purchase.


Warehouse has thousands of on trend pieces, and with regular sales on, it’s easy to find a bargain.

Warehouse dress: brands like Zara

Abstract Colour Block Sleeveless Knit Dress, now £63.20 – buy now

Strappy Flare Bottom Heel Warehouse

Strappy Flare Bottom Heel, now £41.60 – buy now

Satin Colour Block Column Midi Dress In Print Warehouse

Satin Colour Block Column Midi Dress In Print, £52 – buy now

READ MORE: 8 Chic Striped T-Shirts That You Can Wear With Literally Anything


Looking to support independent brands? Look no further than British-owned label KITRI, which holds a limited number of items to avoid excess stock and waste.

Halle Cobalt Blue Cutout Knit Top KItri

Halle Cobalt Blue Cutout Knit Top, £95 – buy now

Shania Joshua Tree Print Mini Dress by KITRI Studio
Shania Joshua Tree Print Mini Dress by KITRI Studio
Shania Joshua Tree Print Mini Dress by KITRI Studio
Shania Joshua Tree Print Mini Dress by KITRI Studio
Shania Joshua Tree Print Mini Dress by KITRI Studio
Shania Joshua Tree Print Mini Dress
Shania Joshua Tree Print Mini Dress

Shania Joshua Tree Print Mini Dress, £145 – buy now

Rory Lilac Diamond Checker Sweater Kitri

Rory Lilac Diamond Checker Sweater, £115 – buy now

Massimo Dutti

Massimo Dutti is often thought of as Zara’s more sophisticated sister, as like Zara, it’s owned by Inditex.

MD pieces will stand the test of time, so while they may be more pricey, they’re hardworking.

Denim Blazer with golden buttons Massimo Dutti

Denim Blazer, £119 – buy now


Leather Bermuda Shorts, £199 – buy now


Striped Knit Cardigan, £99.95 – buy now


Monki is a fun, young brand from the H&M group. Many of their pieces are known to sell out instantly, which has led to it gaining a cult following.

White textured frill blouse Monki

White Textured Frill Blouse, £30 – buy now

High-waisted twill trousers Monki

High-Waisted Twill Trousers, £30 – buy now

Faux leather loafers Monki

Faux Leather Loafers, £45 – buy now

Never Fully Dressed

If you’re into bold prints and bright colours, you’ll love Never Fully Dressed.

Lilac Organza Top Never fully dressed

Lilac Organza Top, £59 – buy now

Black Lace Maxi Skirt never fully dressed

Black Lace Maxi Skirt, £79 – buy now

Magenta And Orange Jaspre Skirt never fully dressed

Magenta And Orange Jaspre Skirt, £59 – buy now

READ MORE: Love Amina Muaddi’s Embellished Shoes? Then You’ll Love These


H&M needs no introduction, but it can’t be missed.

Not only is it that little bit more affordable than Zara, but it has a wide variety of pieces to suit every style.

Oversized cotton shirt - Pink - Ladies | H&M GB

Oversized Cotton Shirt, £17.99 – buy now

Wide twill trousers - Green - Ladies | H&M GB

Wide Twill Trousers, £17.99 – buy now

Single-breasted jacket - Black - Ladies | H&M GB

Single-Breasted Jacket, £24.99 – buy now

& Other Stories offers good quality and seasonless staples, which can be held onto for years to come.

Leather Biker Jacket stories

Leather Biker Jacket, £349 – buy now

Floral Button Knit Sweater & other stories

Floral Button Knit Sweater, £75 – buy now

Leather Mini Tote Bag & other stories

Leather Mini Tote Bag, £75 – buy now

READ MORE: New Arrivals: 11 Must-See Pieces That Have Just Landed


It might be the new kid on the block, but NA-KD has already made quite the name for itself.

Born in Sweden in 2015, the brand has a selection of affordable and effortlessly cool pieces to rival Zara.

Brown Soft Detailed Tailored Oversized Blazer NA-KD

Brown Soft Detailed Tailored Oversized Blazer, £64.95 – buy now

Green Organic Oversized Cotton Shirt NA-KD

Green Organic Oversized Cotton Shirt, £45.95 – buy now

Checked Checked Teddy Coat NA-KD

Checked Checked Teddy Coat, £102 – buy now


Huge choice? Super cute pieces? Free delivery? Yep, yep, yep. We salute you, ASOS.

ASOS EDITION midaxi smock dress with tiers and tie back in pale blue

ASOS EDITION Midaxi Smock Dress, £90 – buy now

ASOS DESIGN Curve soft slouch mom trouser in green check

ASOS DESIGN Curve Mom Trouser, £28 – buy now

ASOS DESIGN Wide Fit Forget Me Not sporty flat sandals with pearls in black

ASOS DESIGN Wide Fit Forget Me Not Sporty Flat Sandals, £18 – buy now


Weekday is slightly edgier than Zara, with an abundance of 90s and Y2K-inspired items for those who love casual fashion.

Nomi Net Handbag Weekday

Nomi Net Handbag, £35 – buy now

Travis Oversized Trench Coat Weekday

Travis Oversized Trench Coat, £130 – buy now

Joanne Printed Mesh Dress weekday

Joanne Printed Mesh Dress, £40 – buy now

Glassworks London

If you don’t know Glassworks London, it’s time to get to know them.

Every item is designed to be stand the test of time, while like KITRI, they only produce their collections in limited edition runs.

Orange and ivory psychedelic intarsia sweater vest Glassworks London

Intarsia Sweater Vest, £65 – buy now

Green floral open back strappy midi dress glassworks london

Green Floral Strappy Dress, £125 – buy now

White textured panel shirt Glassworks London

White Textured Panel Shirt, £95 – buy now


Mango has levelled up in recent years and it’s now one of my firm favourites for everything from occasion dresses to decent denim.

Cut-out back striped dress - Mango

Cut-out Back Striped Dress, £69.99 – buy now

Cut-out ruched dress - Mango

Cut-Out Ruched Dress, £49.99 – buy now

Oversize wool coat - Mango

Oversize Wool Coat, £179.99 – buy now

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