The Fashion Colours You’ll Be Seeing Everywhere In 2023

Colour me excited.

Now that we’re finally entering a warmer season, introducing colour back into our wardrobes feels a little less scary. Enter 2023’s biggest colour trends, which will hopefully inspire you to do just that!

Winter fashion is almost always characterised by deep reds, moss greens, black and more sequins than you can shake a stick at. But for our readers who prefer a summer palette of refreshing and vibrant colours, you’re in for a treat.

READ MORE: 17 Spring Summer 2023 Fashion Trends To Get To Know Now (and Where to Shop Them on the High Street)

I was personally a little disappointed to see so many muted and neutral tones towards the latter part of 2022, but as I dress in colour 24/7, I might be biased. So what colours will be big in 2023?

bella hadid on victoria beckham catwalk ss23
Victoria Beckham, courtesy of Imaxtree

We’ve got all the answers.

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READ MORE: Everything You Need to Know About London Fashion Week 2023

Which colours will be trending in 2023?

Viva Magenta

Pantone recently announced its Colour of the Year 2023: Viva Magenta. The shade sits between red and purple, and will certainly appear in fashion during the year.

2022 saw the explosion of Barbiecore, which we saw not only on the runway at Valentino, but also on stars like Kim Kardashian, Lizzo, Megan Fox and Margot Robbie, who was coincidentally (or not) filming the Barbie movie. TLDR: expect to see much more pink.

Zola Midi Dress Nobody's Child

Zola Midi Dress, £95, Nobody’s Child – buy now

Sculpted Sleeve Knit Jumper Warehouse

Sculpted Sleeve Knit Jumper, £20, Warehouse – buy now


Textured Bandeau Top, £55, COS – buy now

Lovely Lavender

Yuhan Wang, Courtesy of British Fashion Council
Yuhan Wang, Courtesy of British Fashion Council

Another colour we keep hearing about for 2023 is lavender.

WGSN named it their Colour of the Year for 2023, adding that the gender-neutral hue evokes ‘calmness and serenity’ and represents ‘wellness and digital escapism’.

Sign me up!

Satin top with feather detail Mango

Satin top with feather detail, £170, Mango – buy now

Ottilie Cut-Out Poplin Dress Anthropologie

Ottilie Cut-Out Poplin Dress, £98, Anthropologie – buy now

Ada Leather Crossbody Bag Jigsaw

Ada Leather Crossbody Bag, £175, Jigsaw – buy now

Luscious Red

Various iterations of red appeared on Pantone’s Fashion Colour Trend reports for both London and New York spring summer 2023 Fashion Weeks, and WGSN’s colour report for the year ahead.

Whether you prefer a bright, tomato red, or a deep, rich red, you’re going to be embracing it in 2023.

DREAM Scarlet Bead Midi Dress

Scarlet Bead Midi Dress, £99, Dream Sister Jane – buy now


Basic high neck knit sweater, £25.99, Zara – buy now

Ansie boots Vagabond

Ansie boots, £100, Vagabond – buy now

Lime Green

I know, I know. Lime green isn’t for everybody, but after it appeared in countless SS23 shows (Raf Simons, A.W.A.K.E. Mode, Miu Miu, Valentino, Givenchy, Giambattista Valli, Loewe, Victoria Beckham…the list goes on) it’s hard to deny its presence.

Don’t mistake it for neon though; this gorgeous shade can be ultra-chic, and after seeing it on the VB catwalk, I’m welcoming it into my 2023 wardrobe.


Sleeveless Draped Top, £17.99, Zara – buy now


Nadia off-shoulder drape midi dress, £110, Reiss – buy now

Lime Satin Bag with Twisted Handle

Lime Satin Bag with Twisted Handle, £650, Jimmy Choo – buy now

Bright White

coperni ss23
Courtesy of Launchmetrics

Some people don’t consider white to be a colour, but it had to be mentioned in this list.

All-white outfits appeared on so many runways for SS23, with models dressed head-to-toe in the angelic hue at Chanel, A.W.A.K.E. Mode, Coperni, Jacquemus and more. But not only that, celebrities are making this trend huge too.

At this year’s Oscars, stars including Halle Berry, Margot Robbie, Eva Longoria and Mindy Kaling wore glorious white gowns, cementing this as one of the year’s biggest and most accessible trends.

Lissa Dress Reformation

Lissa Dress, £300, Reformation – buy now


Margot White Blazer, £275, Nadine Merabi – buy now


Crepe Wide Leg Trousers, £98, Reiss – buy now

Which colours will be big for spring summer 2023?

As well as the already mentioned colours, Pantone Color Institute, recognised globally as the leading authority of colour expertise and provider of professional colour standards for design industries, recently published the in-depth Pantone Fashion Colour Trend Report for spring summer 2023 for both London and New York Fashion Week.

These colour trend reports include both the top ten standout colours from each fashion week, as well as the five new classics from each show that we can expect to see everywhere in 2023.

colour trends 2023

Spring Summer 2023 New York Fashion Week Colour Palette

According to Pantone Color Institute experts, the colour trends for the spring summer 2023 New York fashion week reflect our post pandemic relationship with colour.

The colours and colour combinations used demonstrate a fearless approach to colour and celebrates a newfound freedom and excitement of trying something new.

Leatrice Eiseman, Executive Director of the Pantone Color Institute commented, “Colours for Spring/Summer 2023 are recalibrated for the new era we are entering. Blending escapism with reality, wholesomeness, and joy, we embrace the exploration of extreme contrast in mood and colour.”

Spring Summer 2023 New York Fashion Week Core Classics:

The core classics colour trends are much more muted, calm tints and tones – expect to see these everywhere in 2023.

Spring Summer 2023 London Colour Palette

According to Pantone Color Institute experts, the colour trends for LFW spring summer 2023 demonstrate a fearless attitude and freedom of expression when it comes to colour.

The bright and vibrant colours display positivity and enthusiasm with a modern edge.

Leatrice Eiseman, Executive Director of the Pantone Color Institute commented “Experiencing a creative liberation that transgresses previous norms, we are adapting and inventing novel pairings and contrasting harmonies.”

Spring Summer 2023 London Fashion Week Core Classics

The dynamic shades above blend with these more blended tones for a beautiful colour palette for 2023.