Everything You Need to Know About the ASOS Black Friday & Cyber Monday 2023 Sale

Get ready early.

Last Updated on February 15, 2023

Excited for Black Friday? We’re laying out everything you need to know about ASOS’ Black Friday and Cyber Monday 2023 sale, right here.

We all know that ASOS is a haven for bargains, but imagine how much more you can save when your favourite products go on sale.

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The shopping day takes place on the last Friday in November every year, followed by Cyber Monday the following week.

model wears asos collusion blazer and trousers

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When is the ASOS Black Friday sale?

This year, Black Friday is on 24 November. Then we have Cyber Monday on 27 November, when the deals will be exclusively held online.

Last year, ASOS started dropping its Black Friday ‘warm up’ early, with 25% off certain sections, which changed daily. The sale then expanded on the day of Black Friday itself and we’re expecting the brand to do the same in 2023.

Make sure you keep updated by bookmarking this page and signing up for our newsletter.

black woman with short hair wears black dress with pink puff sleeves, tights and gold heels and sits on red chair

How big are ASOS Black Friday discounts?

ASOS is known to be quite generous during sales.

Last year’s Black Friday discounts for womenswear, outerwear, partywear, and even beauty products, were up to 70% off.

As well as Black Friday, ASOS extends the sale until Cyber Monday and slash 25% more off selected items — yes, that’s on top of the 70% discount.

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Top tips for shopping ASOS Black Friday

If you want to ensure you’re getting the best deals this shopping season, I recommend signing up to ASOS’ mailing list to be the first to know about discount codes and deals.

It’s also a good idea to download the app while you’re at it.

Adding the items you’re lusting after to your wish list now will ensure you know exactly what you’re looking for when the sales happen, rather than endlessly scrolling through the site.

This will only encourage overspending on things you won’t love in the long run, so it’s better to shop less and to buy better.