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What is H&M’s Next Designer Collaboration?

Who could it be?

H&M has dropped so many incredible designer collaborations over the years, working with some of the world’s most iconic fashion houses including Maison Margiela, Moschino, Erdem, Sonia Rykiel and more recently, Simone Rocha.

The high street brand collaborates with a designer at least once a year, and like you, I’m eagerly awaiting what the high street brand have up their sleeves next.

READ MORE: The 10 Most Iconic H&M Designer Collaborations of All Time, Ranked

It’s not just designers they collaborate with either. H&M teamed up with style icon Iris Apfel in spring 2022 on a collection of dresses, co-ords, jewellery, shoes and more fabulous pieces. Like many exclusive collections H&M creates, it sold out almost instantly.

Everything you need to know about H&M x Simone Rocha
Simone Rocha x H&M

Then there’s H&M’s Conscious, Studio and Innovation Story collections, which prove popular too. So what’s next for one of the world’s biggest high street brands?

Keep reading to find out everything we know so far, and bookmark us to stay updated on what’s coming next.

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READ MORE: H&M Home Has Nailed Every Single Interiors Trend For 2023 – These Are the Pieces You Need to See

When are H&M’s designer collaborations released?

When H&M’s designer collaborations first started in 2005, they happened annually. Now H&M are doing more and more collaborations; in 2021, they teamed up with Brock Collection, LemLem and Sabyasachi Mukherjee.

The most notable collaboration of 2021 was of course Simone Rocha, but in 2022 they opted to work on their own-brand collections with Studio and Innovation Stories, as well as the hotly-anticipated collaboration with Iris Apfel.

So in short, the designer collections don’t follow a precise pattern, but a source told us that the next collection will be announced in early 2023 so keep your eyes very much peeled.

iris apfel for h&m
Iris Apfel x H&M

Why does H&M collaborate with designers?

The collections aim to bring both brands to a wider audience.

It’s a great way for designer brands to get introduced to those who love the high street, and it’s also great for those who love designer labels to add something new to their collections at a much more affordable price point.

What is H&M’s next designer collaboration?

As things stand, it’s unclear which fashion designer the high street brand will work with next.

Past collections include those with Jimmy Choo, Viktor & Rolf, Matthew Williamson, Marni, Sonia Rykiel, Lanvin, Versace and many more.

It’s clear that designers are more than happy to work with H&M. We’d love to see Gucci, Dior or Shrimps work with the brand next.

READ MORE: 7 Spring Summer 2023 Fashion Trends To Get To Know Now

gigi hadid and precious lee for h&m
H&M

While we don’t have news of a designer collab right now, we’re updating this as soon as find out more information. Bookmark us to stay updated.

Who was the first designer to collaborate with H&M?

Karl Lagerfeld was the first designer to take a chance on a high street collaboration with H&M back in 2004.

He created a capsule collection of womenswear and menswear.