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16 Fashion Brands You Never Knew You Could Buy on Amazon

Gucci, Calvin Klein, French Connection and more.

What do you usually buy on Amazon?

For me, it’s household supplies, occasional beauty products and admittedly, a stock of oat milk during lockdown – but I’ve only just realised I’m missing out on some incredible fashion brands on there.

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You might not consider it the most fashion forward place to shop, but it’s rapidly changing.

Fashion influencers such as Monikh Dale and Tennille Murphy are teaming up with the retailer to curate personalised drops and there are a surprising amount of stylish brands at our fingertips.

Converse, French Connection and Gestuz are just a handful of some of the best fashion brands on Amazon, and there’s plenty more I’m discovering day by day.

It’s always easier to buy your basics in one place, so I’m excited that Calvin Klein underwear, Birkenstock sandals and Asics trainers are available to buy on Amazon too.

I’m making the most of their super-speedy delivery for my fashion needs and hoping to inspire you to do the same too.

Here’s 16 labels you’ll want to shop too.

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Perhaps the summer’s easiest shoe to wear, Birkenstocks are available on Amazon.

If your favourite pair have sold out or you’re just looking to shop around, it’s a great place to look.

Prices vary but you can find some great deals on there, particularly off-season.

Barbedos Eva Slip on Shoe Unisex birkenstock at amazon

Barbedos Eva Slip on Shoe, from £24.84 – buy now

Arizona Slip on Shoe Birko black birkenstock at amazon

Arizona Slip on Shoe, from £41.54 – buy now


Aldo’s shoes never disappoint, and you can buy some super chic styles on Amazon.

Most of the time, they come cheaper on the site too so you can find some decent bargains.

ALDO Women's Eowiliwia Flat Sandal amazon

ALDO Women’s Eowiliwia Flat Sandal, from £53.72 – buy now

ALDO Women's Tatyx Flat Sandal

ALDO Women’s Tatyx Flat Sandal, £36.98 – buy now


Stock up on your activewear or buy some chunky trainers to wear with your dresses from Asics on Amazon.

Again they seem to come a little more affordable on the site and of course, arrive much quicker.

ASICS 2-in-1 5.5" Women's Running Shorts - AW19

Women’s Running Shorts, from £29.99 – buy now

Asics Women's Gel Dedicate 2 Womens Tennis Shoe

Women’s Gel Dedicate 2 Womens Tennis Shoe, from £43.90 – buy now

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Calvin Klein

Calvin Klein underwear can be pricey, but there are some great deals to be had online.

Plus, T-shirts, bags and sweatshirts are stocked on Amazon too.

While you can head to the London Designer Outlet if you live in the city, Amazon makes shopping discounted CK a little quicker.

Calvin Klein Underwear Women Triangle Bra - Modern Cotton amazon

Calvin Klein Underwear Women Triangle Bra, from £23.87 – buy now

Calvin Klein Jeans Women's Core Monogram Logo Regular Fit Tee T-Shirt amazon

Calvin Klein Jeans Women’s Core Monogram Logo Regular Fit Tee T-Shirt, from £22.50 – buy now


Love ’em or hate ’em, Crocs are a big trend this year.

Shop them on Amazon and make the most of that speedy delivery.

Crocs Unisex Adults’ On the Clock Work Slipon Sandals

Crocs Unisex Adults’ On the Clock Work Slipon Sandals, from £34.99 – buy now

Crocs Women's Classic Platform Clog W

Crocs Women’s Classic Platform Clog, from £37.82 – buy now

Dorothy Perkins

As well as footwear and workout gear, you can find some great high street names on the site – including Dorothy Perkins.

Dotty P has chic blazers and denim on offer (and plenty more).

Dorothy Perkins Women's Black Edit Grid Check Jacket

Dorothy Perkins Women’s Black Edit Grid Check Jacket, £20.02 – buy now

Dorothy Perkins Women's Black Coco Butter Trousers Swimwear Cover Up amazon

Dorothy Perkins Women’s Black Coco Butter Trousers Swimwear Cover Up, £9.02 – buy now


Another great trainer brand to keep your eye on is Converse.

Amazon stocks hundreds of styles that might have sold out elsewhere.

Converse Runstar Hike Trainers amazon

Converse Runstar Hike Trainers, from £55 – buy now

Converse All Star Festival Hi Womens White/Green Trainers

Converse All Star Festival Hi Womens White Trainers, from £29.07 – buy now

French Connection

I never expected to see FCUK on Amazon, so it was a treat when I noticed this colour block shirt on the site.

French Connection Women's Shirt amazon

French Connection Women’s Shirt, from £33.50 – buy now

French Connection Women's Roder Flicker Denim Jeans amazon

French Connection Women’s Roder Flicker Denim Jeans, from £60.67 – buy now

French Connection Women's Shirt

French Connection Women’s Shirt, from £29.59 – buy now


You might not find Gucci handbags on Amazon, but there’s a hefty selection of sunglasses I can’t stop scrolling through.

Gucci GG0811S Black/Grey 53/21/145 women Sunglasses amazon

Gucci GG0811S Sunglasses, £187.84 – buy now

Gucci sunglasses GG0647S 004 Ivory gray size 56 mm Women's amazon

Gucci GG0647S 004 Sunglasses, £206.59 – buy now


Scandi chic doesn’t come better than Gestuz.

Check out their relaxed tailored pieces and wrap blouses on the site.

Gestuz Women's Wray Blouse amazon

Gestuz Women’s Wray Blouse, £68.40 – buy now

Gestuz Women's Stripe Pullover Jumper amazon

Gestuz Women’s Stripe Pullover Jumper, £41.68 – buy now

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Embrace festival fashion with a handy pair of Hunter wellies, while Amazon also stocks their beautiful wax jackets.

Hunter Original Lw Rubberised Womens Jacket

Hunter Original Lw Rubberised Womens Jacket, from £99.95 – buy now

Hunter Women's Play Short Boat Shoe amazon

Hunter Women’s Play Short Boat Shoe, £115.51 – buy now


Levi’s offers a wide variety of jeans, denim jackets, graphic tees and more on Amazon, as well as a plus size collection.

Levi's Women's ex-BF Sherpa Trucker Denim Jacket amazon

Levi’s Women’s ex-BF Sherpa Trucker Denim Jacket, from £38.49 – buy now

Levi's Plus Size Women's Straight Jeans amazon

Levi’s Plus Size Women’s Straight Jeans, from £31.75 – buy now (up to size 46)


Lacoste’s classic polo shirts, sweatshirts, sunglasses and accessories are stocked on Amazon and the prices are very reasonable.

Lacoste Women's Sweater amazon

Lacoste Women’s Sweater, from £64.20 – buy now

Lacoste Women's Shirt amazon

Lacoste Women’s Shirt, from £60.64 – buy now


They’re a classic for a reason. Whether you’re after a practical plunge bra or sexy lingerie, you’re spoiled for choice on Amazon.

Triangle Padded Wonderbra, from £5.90 – buy now

Wonderbra Women's Refined Glamour Triangle Bra amazon

Wonderbra Women’s Refined Glamour Triangle Bra, from £16.95 – buy now


Wrangler has been designing jeans for over 100 years, so you best bet they know what they’re doing. Shop flattering styles on Amazon.

Wrangler Women's High Rib Regular Tee T-Shirt amazon

Wrangler Women’s High Rib Regular Tee T-Shirt, from £10.47 – buy now

Wrangler Women's Wide Barrel Jeans

Wrangler Women’s Wide Barrel Jeans, from £31.30 – buy now

Dr Martens

Whether you’re after DMs sandals or the classic boot, you’ll find it on Amazon. There’s a hefty selection for women, men and children.

Dr. Martens Women's Vegan Clarissa Ii Sandal amazon

Dr. Martens Women’s Vegan Clarissa Ii Sandal, from £137.29 – buy now

Dr. Martens Women's 1460 Pascal Mono Ankle Boots amazon

Dr. Martens Women’s 1460 Pascal Mono Ankle Boots, from £78.50 – buy now

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